Marketing Challenges
The client was gearing up to exhibit at Sensors Converge 2025, Santa Clara, USA, a key event for sensor technologies and smart device innovation. However:
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They had no pre-scheduled meetings lined up.
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They lacked access to potential attendee data to proactively reach out.
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Concerned about returning from the event with minimal ROI, they needed urgent support to secure targeted meetings with high-value prospects.
Solutions Given
Lime Outreach quickly stepped in to develop a rapid pre-event campaign, tackling the project in under two weeks:
✅ Attendee Data Extraction & Enrichment:
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Extracted the raw attendee list (names, companies, designations) from the Sensors Converge mobile app.
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Enriched profiles using multiple marketing tools to append emails, LinkedIn, and company intelligence.
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Applied filters to isolate contacts matching the client’s Ideal Customer Profile (ICP) — decision-makers and technical managers in relevant verticals.
✅ Tailored Pre-Event Email Campaign:
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Designed a concise 2-step cold email sequence to drive engagement and secure on-site meetings.
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Focused messaging on discussing specific product engineering solutions that could help attendees accelerate their upcoming projects.
🎯 The Results
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✅ 38 meeting confirmations from event attendees over email — all scheduled ahead of the show.
550
Total Contacts
1100
Total Emails
1027
Total Deliveries
745
Total Opens
72
Total Replies
38
Total Meetings
Customer profile
Company name: Confidential
Offerings name: Electronics Manufacturing Services for Medical Devices & Wearables
Employees size: 25+
Country: United States of America
Targets
Industry: Medical Devices, Consumer Electronics
Targets: Engineering Decision Makers, CTO, CEO, etc.
Type of business: B2B
Country: United States of America.
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